Strategic Government Digital Communications has ended
Strategic Governent Communications
September 19 - 21, 2017 | Washington, D.C.

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Thursday, September 21 • 10:10am - 10:45am
Making Social Work for Your Agency
Defense Media Activity

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Social Media is always changing. Because of this, we must think outside of the box while keeping the user in mind. Hear how the Defense Media Activity is increasing engagement with their audience on social media and measuring the impact of their messages.

You will learn how to use creativity and user habits to maximize the impact of your social platforms, including:

  • Best practices for driving interaction on social media videos
  • Utilizing platform tools to amplify your agency’s messaging
  • Understanding, organizing, and reporting social media analytics

Clayton Filipowicz, Chief of Social Media - Air Force Media

Defense Media Activity

avatar for Clayton Filipowicz

Clayton Filipowicz

Chief of Social Media - Air Force Media, Defense Media Activity
As a sergeant, Mr. Filipowicz helped manage the Marine Corps’ flagship social media platforms. He went on to work for the Travel Channel, the Defense Information School, and the U.S. Air Force’s official Magazine.  His areas of expertise include video production, social media... Read More →

Thursday September 21, 2017 10:10am - 10:45am PDT
Westin Washington DC City Center 1400 M Street NW Washington, D.C. 20005

Attendees (1)