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Strategic Government Digital Communications has ended
Strategic Governent Communications
September 19 - 21, 2017 | Washington, D.C.

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Wednesday, September 20 • 3:15pm - 3:50pm
Learn How to to Engage Your Audience with Podcasts and Landing Pages
U.S. Government Accountability Office

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 The communications field is rapidly changing. The deluge of information demands we present our work in a clear and concise ways. This session will provide you with insights on sharing your work through podcasts and engaging landing pages.

 

During this session, you will gain insight for starting your own podcast series and improving your landing pages, including how to:

 

  • Use analytics to inform your decision making
  • Identify resources for starting your own podcast
  • Design mobile-friendly landing pages
  • Leverage social media to promote your podcasts and landing pages


Sarah Kaczmarek, Senior Public Affairs Specialist
U.S. Government Accountability Office

Speakers
avatar for Sarah Kaczmarek

Sarah Kaczmarek

Digital Communications Specialist, U.S. Government Accountability Office
Sarah Kaczmarek is a Senior Public Affairs Specialist at the U.S. Government Accountability Office. There she leads digital communication projects for the 3,000-person federal agency, including web analytics, design, usability testing, and podcast production. Sarah authored Googl... Read More →



Wednesday September 20, 2017 3:15pm - 3:50pm
Westin Washington DC City Center 1400 M Street NW Washington, D.C. 20005

Attendees (2)