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Strategic Government Digital Communications has ended
Strategic Governent Communications
September 19 - 21, 2017 | Washington, D.C.

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Tuesday, September 19 • 10:15am - 12:15pm
Workshop B: Actionable Insights To Help You Build A Bureaucratic Brand on Social Media
RIVA Solutions, Inc. & CHIEF

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As social media platforms and communication preferences continually evolve, so too must the digital communications and public affairs offices across the Federal government.

 

This session will provide actionable insights to better use social media in an official capacity to raise awareness about your mission or services, appropriately leverage digital platforms, and build a sustainable social presence. 

 

During this hands-on workshop, you will learn new strategies for your social media campaign, including how to:

 

  • Understand available social media platforms, including best practices among public and private sector organizations
  • Devise a cohesive strategy to leverage social media for owned, earned, and paid opportunities
  • Measure impact and results using new tools and tips

Naveen Krishnamurthy, CEO
RIVA Solutions, Inc.

Amanda Eamich Nguyen, Director of Marketing Strategy
CHIEF

Speakers
avatar for Naveen Krishnamurthy

Naveen Krishnamurthy

CEO, RIVA Solutions, Inc.
avatar for Amanda Eamich Nguyen

Amanda Eamich Nguyen

Director of Marketing Strategy, CHIEF
Amanda Eamich Nguyen leads CHIEF's marketing strategy practice and oversees CHIEF’s team of brand, digital and content strategists. Through close collaboration with clients, Amanda works to design smart, focused and incredibly inspiring solutions in the public, commercial and non-profit... Read More →


Tuesday September 19, 2017 10:15am - 12:15pm
Westin Washington DC City Center 1400 M Street NW Washington, D.C. 20005